Sonia Reboul Immobilier
Bordeaux & Arcachon Bay
High-end digital showcase for an exceptional estate agent, between Bordeaux and Cap Ferret
Understanding the need
Sonia Reboul is an estate agent specialising in exceptional properties in Bordeaux, the Arcachon Bay and Cap Ferret. With her signature “L'émotion qui fait vendre” (the emotion that sells), she embodies a premium positioning where people and personal advice come first. She needed a digital showcase matching her expertise, able to show her high-end properties at their best while making contact easy for a demanding French and international clientele.
Identifying the stakes
The challenge was twofold: create an immersive experience reflecting the emotion and luxury of the properties on offer, while structuring an effective user journey for two distinct audiences (sellers and buyers). The site also had to manage a catalogue of exceptional properties with complete information, include editorial content to establish her expertise and offer a seamless bilingual version to reach an international clientele. All with a strong editorial art direction, where typography and photography become levers of emotion.
The bespoke answer
We designed a bespoke showcase site built around large immersive full-screen photographs and elegant serif typography. The property catalogue offers intuitive navigation with detailed listings (price, surface areas, location, photo galleries). We structured two separate contact journeys (“I'm selling” / “I'm looking”) to qualify enquiries up front. The site also includes a “weekly favourite”, a gallery of sold properties, presentation videos, a property advice section, an address book of selected partners and a press section. Everything is available in French and English, with a content management system that lets Sonia update her listings independently.
Explore the details.
Home: “The emotion that sells” and the two journeys, seller and buyer
A big thank you to ADML Studio for guiding me through the creation of my real-estate website. They immediately understood my world and my expectations. Responsive and caring, it's a real pleasure! Can't wait to see it officially online. I highly recommend them!Translated from French
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